Full disclosure: flooring and interior design is not in my background. I come from the marketing world where I made other brands successful at reaching their audience, telling their story, and being authentic. So, why leave that and build an interior design brand from the ground up? Well, the vision and plan exist to help people take creative ownership in their personal spaces and change their expectations of online shopping. Yes, GoHaus is new to the scene, but we know what we’re about. We want to create an experience; simple, intuitive, tailored, and at the heart of it all – inspired.
Let’s break that down.
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Experience: The customer experience has moved so far away from what made customer service so important that people no longer expect to SPEAK with someone. It’s a world of “I guess I like this color,” or “I assume I need this much sq. ft.”, then you buy the product and wait for delivery. It’s to the point that people now refer to the retail business as B to C. Wait – when did we become letters?
At GoHaus, we believe that getting back to basics and engaging in a human-to-human relationship provides the best value and allows you to feel confident about your redesign and remodel. Imagine having a REAL person, your DESIGN CONSULTANT, to help in those tough design decisions.
Simple and Intuitive: As a customer, you have access to tons of information. So much so that it becomes difficult to find the correct source of information and then decipher industry-jargon just to understand the content.
It’s for that reason we focus on providing clear and concise solutions that translate into easy installations and care. Our goal is to become THE resource for all your wood flooring and interior design questions. Which means we’ll continue to grow our knowledge database with how-to articles and videos to help guide you. And remember, we focus on human-to-human interaction, so you will always have your design consultant a phone call away.
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Tailored: As a customer, you want to see design products catered to your likes and inspirations. You want recommendations based on a theme, style, room type or overall look and feel of your home. Today, we have been desensitized in trying to figure that out on our own, while websites just show us what everyone else purchased. It’s your home and it should have your stamp on it.
That’s why our design consultants are KEY in helping you with your project. You now have a design partner to help guide you through important decisions that lead to the right result for you. Your home is what you make of it, no need to copy someone else.
Inspired: We believe that inspiration is everything and can be found anywhere. For GoHaus, inspiration isn’t a buzzword; it’s the foundation for our entire approach. Our goal is to help everyone build that space to not just live in everyday, but to be proud of and to take ownership that YOU DID IT, even if it was with a little help.
There you have it; the reason I left marketing, the reason myself and the GoHaus team is so excited to help shoppers, design enthusiasts, and everyone in between. We want to help you make INSPIRED SPACES FOR EVERYDAY LIFE.
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